When a signal is amplified it is increased in one of a number of ways.
The early computer visionaries saw that real promise of computers not in Artificial Intelligence (AI), but in Intelligence Amplification (IA) 
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amplification | BrE ˌamplɪfɪˈkeɪʃn, AmE ˌæmpləfəˈkeɪʃən | noun 1 (Physics) Verstärkung (Fem.) 2 (enlargement) weitere Erläuterungen, zusätzliche Erläuterungen 3 (of knowledge, wisdom, etc.) Erweiterung (Fem.) Vertiefung (Fem.)