Beneficiary

The person or group or entity that values and uses the product or service. The requestor of a good or service.

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beneficiary | BrE ˌbɛnɪˈfɪʃ(ə)ri, ˌbɛnɪˈfɪʃɪəri, AmE ˌbɛnəˈfɪʃiˌɛri | noun Nutznießer (Mask.)/ Nutznießerin (Fem.)