Tim Tischler brought Klein to our attention. He's reading "Seeing". We're just watching interviews.
There are certain challenges that face a crisis management team in the “Golden Hour,” the moment when team members convene to make critical decisions.
Klein offers his own personal experience about gaining insight and valuable lessons for market practitioners and academics alike.
Insights are unexpected shifts in the way we understand how something works, and how to make it work better. Gary’s talk examines two mysteries. First, where do insights come from? This talk presents a new account of the nature of insights. Second, how can we trigger more insights? Gary describes a strategy for adopting an insight mindset.