A while back a coworker told me that the online bookstore Fat Brain was starting an electronic publishing service called eMatters. People can write technical papers, poetry, short stories, books or novels, and publish them electronically. People download them for a fee and the author gets a cut.
We ended up having a rollicking discussion about eMatter titles that would get maximum hits. Then we just started getting silly.
Implementing Pointer Arithmetic in Java
Stupid Template Tricks in C++
Enterprise Frameworks in APL
Building an Enterprise Daytrading Framework in Java (We think this one would get maximum hits)
The Complete Idiot's Guide to the UML Metamodel
Algorithm Analysis for Fun and Profit
Things your Object Guru Never Told You
I notice that Alistair Cockburn has some Provocative Book Titles on his page.
See original on c2.com 