# The Horizontal Product to End All Products
Federated Wiki is actually the horizontal product to end all products. You can run it on Raspberry Pi, attach a sensor and generate all sorts of graphs as part of your home sensor network. You can use it as a movie database, complete with dynamic crowdsourced rating system. You can spin out Excel representations of manufacturing processes and walk through various data scenarios via hyperlink. You can model community pattern languages, and build community master plans with it.
> And we did all that. We did each of these things. And no one really understood it. > > So I think the thing that irked me a bit, is it's not really opinionated wiki. The wiki probably has a degree of freedom in it that would make von Hippel blush. > > Rather, it's opinionated Facilitation. It's a horizontal product in a vertical community. > > Because what I've found is as I've moved my focus away from here's what the product could do to here's what a community could look like, people suddenly got it.
Mike Caulfield offered that for six months as a do-what-you-want erector set and failed for six months.
He changed it and said, 'Hey, here's a Community you can build with this.' And it was like night and day. Everything changed overnight.
> People realized that they were sick of the event-driven nature of blogging, Twitter, and Facebook be the only game in town. That they were letting a whole portion of who they were atrophy. That they were exhausted. They wanted a Space where they could feel Timeless again, but still connected. They wanted to be part of that community.